Andrea Serrano
Foco Editorial.
An editorial lens on untold stories.
An editorial lens on untold stories.






Client
Charles Cobain
2026
Description
Brand identity design for a comic editorial exploring storytelling from a Colombian perspective. The process included a benchmark analysis of local and international editorials to define a unique positioning within the industry.
The project resulted in the development of the logo, color palette, typography, and a range of visual assets that shape the brand’s visual language.
Description
Color Palette
Logo System